SEO
Technical SEO: the basics every website needs

Search engines can only evaluate a website they can read correctly. Technical SEO makes sure they can.
Unique titles and descriptions
Every page needs its own title and meta description.
Clean, stable URLs
When a URL changes, a 301 redirect is essential.
Speed and Core Web Vitals
Optimised images, minimal scripts and efficient fonts improve user experience.
Sitemap and robots.txt
Help search engines find important pages and skip technical ones.
Structured data
Schema.org markup helps search engines understand your content.

